Gamification and Rewards Programs Utilizing the IoT
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Most people haven't heard the word, "gamification," even though they
probably, and perhaps unwittingly, participate in it every day.
Gamification is "the process of adding games or game-like elements to
something (as a task) so as to encourage participation." Further,
gamification is about bringing game mechanics - rules, constructs, processes,
and methods - into the real world in an effort to engage people.
In his session at @ThingsExpo, Robert Endo, owner and engagement manager of
Intrepid Data, discussed how wearables, analytics, and geospatial
technologies can be combined to transform the world into the ultimate game
board. Organizations can grasp consumer, employee, or client intrinsic
interest by setting up cool, collaborative, and rewarding systems using the
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The search engines such as Google and Yahoo! provide millions of potential
customers every year for most industries. Taking advantage of this is a must
for any budding online business. But what if you just service a small local
area? Can the search engines be of advantage to you?
Of course they can. And a great way to take advantage of that is Paid
Placements or Pay Per Click advertising.
This way of using Pay Per Click ads below guarantees no wasted clicks and no
wasted money. Just the people you’re wanting to see your ad and website, in
just the right area.
Here’s how to do it:
1. Signing up for Pay Per Click accounts is easy. They obviously very
deliberately make it that way. It’s best to just start with one account
though and the mother of all pay per click facilities is Google Adwords. So
sign up there and then start with Yahoo! and he others once you’ve gone
This is part II in a series of posts on SEO-driven businesses. Part I is
I see three generations of SEO optimization in the wild that build upon each
other. Below are their distinguishing characteristics.
SEO 1.0: human-driven SEO. This is primarily about people tweaking content
and linking structure. The main distinguishing characteristic of an SEO 1.0
company is that there are people on staff who spend a portion of their time
optimizing content for SEO. The best example is probably About.com, with its
750+ experts and dozens of editors. The experts and editors choose which
topics to write on and know how to write to drive rank. They know how to
format titles and what words they should avoid and what’s the “right”
length of an article, etc. They also know how to build a strong link internal
structure, albeit mostly by hand. Our own TechTarget and THCN are pre... (more)
New Media on Ulitzer
The jury’s still out for most businesses on whether or not significant
effort is made in “tweeting” information via Twitter.com – but the
evidence is IN regarding whether or not to simply sign up and prepare to do
Your company’s online popularity, reputation and ultimately success is
derived from two core things – what you say, and what others say about you.
Let’s address these communication elements as “attributed source
information” (ASI). “Attributed” from the perspective that there is in
fact a known source (though it may be an anonymous ID), “source” from the
perspective that it’s the very first sincere representation of the
communication or concept actually published online, and “information” in
that it’s not just some data or graphic fragments, it’s actually a
message or concept with enough context to drive interest.
If it’s non-attr... (more)
SCOTTS VALLEY, Calif., Oct. 24 /PRNewswire/ -- Rent One Online, provider of
innovative rental property management and travel software solutions, today
announced a service partnership that gives rental managers the ability to
deliver property listings to TripHomes, a next-generation vacation rental
website dedicated to property managers and operated by WVR Group. WVR Group
is the world's largest internet marketing company for vacation rentals, with
over 20 million unique visitors per year across the company's on-line listing
directories. Rent One Online connects with the TripHomes site with ease and
then keeps information up-to-date automatically as changes occur. Inquiries
and reservations generated at TripHomes are automatically routed back to the
Rent One Online reservation management console where rental managers can
track advertising spend to booking revenues.
KALAMAZOO, Mich., March 20 /PRNewswire/ -- Interactive agency Biggs|Gilmore
ranked among the top 10 most-awarded shops in the annual Internet Advertising
Competition (IAC), where it took home nine awards, including seven "Best of"
and two "Outstanding" awards.
The IAC is the only competition dedicated exclusively to online advertising.
"Year after year, it's been great to see our work singled out by this
particular competition, which has truly helped raise the bar for online
advertising," said Andy Gould, vice president/creative director.
Entries were judged on design, ease of use, copywriting, interactivity, use
of technology, innovation and content.
"In a world where access to technology has leveled the playing field, great
ideas are our secret weapons," said Marino Puhalj, vice president/creative
Biggs|Gilmore's seven "Best of" awards included Best Food ... (more)
Ixia has announced the next generation in residential and business VoIP
testing. With its ultra-high performance, IxLoad Voice matches the capacity
of modern media gateways with 1 million SIP- and RTP-based endpoints per
chassis. Ixia’s new Acceleron-XP load module implements voice protocols
with hardware to reach these major capacity milestones. IxLoad Voice is
available immediately and will be demonstrated at IPTV World Forum in London
from March 23 to the 25, in stand #34.
IxLoad tests VoIP network components, including IP-based PBXs, softswitches,
call managers, session border controllers, and media gateways, using
realistic scenarios involving multiple voice protocols, complex calling
sequences, and triple-play mixes of voice, video and data traffic. IxLoad’s
subscriber modeling emulates user communities that vary in service usage and
timing. This approach yie... (more)
Viteb is a company with global focus that avails complete solutions for
internet marketing for maximizing the business opportunities. The Company
believes in walking ahead of times and therefore, they have brought their
latest mobile SEO services. It will not be too late that the businessmen will
acknowledge the significance of mobile websites and SEO services.
There are not many companies offering these services that are specially
equipped for the mobile devices. The ongoing trend ...
One of the important goals of creating content is to attract customers and
prospects. How do you create good, compelling content? The next set of blog
posts share views on writing creative, great content.
How to Write Remarkably Creative Content
Are you creating a white paper that seems too bland and too abstract? Stop -
think creatively about how to present the material in such a way that is
engaging to the reader. Look at it from the reader's perspective. Brian Clark
says that writing creatively is an adaptive process by looking at things
differently. How to Write Remarkably Creative Content
How to Create Better Content With Constraints
Brian Clark recommends you to use constraints when writing rather than start
with a "blank page" approach. How to Create Better Content With Constraints.
How does this advise apply to writing a white paper? Use a framework. Start
The Dell Download Store today added another top-tier software publisher –
Adobe Systems Incorporated – to its U.S. roster of convenient,
competitively priced downloads. Dell’s online software superstore,
established in January, features downloads from a variety of publishers,
including four of the largest software providers in the U.S. – Adobe,
Microsoft, Intuit and Symantec.
The Dell Download Store becomes the first non-Adobe site where people can go
to download Adobe software such as Acrobat®, Photoshop® Elements and
Premiere® Elements. The agreement is similar to an arrangement announced
with Microsoft on June 11.
The choice and convenience of buying popular software via downloads. Savings
of up to 15 percent off suggested retail prices when Adobe products are
downloaded from Dell. Avoidance of shipping costs and elimination of
The scenario is as follows:
You have something for sale, (I have a laptop for sale) and you advertise it
on ebay, or on a classified ad site like craigslist. You receive an email
response something like this(this is an actual response):
Mrs Blessing Williams
I am very much interested in your Laptop, i actually want to get it for a
friend in africa.Therefore i will like you to treat this transaction very
urgent and the shippment shall be to africa(Lagos-Nigeria). I am ready to pay
you via western union money order for your item with the cost of shippment to
africa . I would like have your words that upon receipt of confirmation and
approval letters from western union money order that your payment has been
made that you shall release the package for shippment. so if you are
interested you could send me your full name and contact ad... (more)