Gamification and Rewards Programs Utilizing the IoT
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Most people haven't heard the word, "gamification," even though they
probably, and perhaps unwittingly, participate in it every day.
Gamification is "the process of adding games or game-like elements to
something (as a task) so as to encourage participation." Further,
gamification is about bringing game mechanics - rules, constructs, processes,
and methods - into the real world in an effort to engage people.
In his session at @ThingsExpo, Robert Endo, owner and engagement manager of
Intrepid Data, discussed how wearables, analytics, and geospatial
technologies can be combined to transform the world into the ultimate game
board. Organizations can grasp consumer, employee, or client intrinsic
interest by setting up cool, collaborative, and rewarding systems using the
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Anthony Soave is a dynamic leader, committed to the success and growth of his
family of business, Soave Enterprises. As a leader, he portrays the unique
characteristics necessary to lead his employees and envision the next
progressive steps for the future of each Soave affiliate. But Anthony Soave
believes that being a leader means being a team player, and being able to
create cohesion between a diverse range of people, ideas, processes, and
goals. Soave once stated, “Leadership positions have often been portrayed
as lonely roles. I think this is usually an oversimplified and... (more)
A recent study confirms it: Twitter is the biggest BS of recent years, hyped
by the mai stream media but no one understands why they are hyping it.
Like Larry King of CNN. This man never touched a computer keyboard, has never
seen a web page and yet he plugs his Twitter page every night at 9 PM.
HubSpot released its June 2009 State of the Twittersphere
(http://bit.ly/SOTblog0609) (Twitter hashtag: #SOTwitter) report, analyzing
data from more than 4.5 million Twitter accounts over a nine month period to
measure Twitter growth and report statistics on tweets, the Twitter user base
Privately held Arizona-based GoDaddy.com, the world’s largest registrar of
Internet domain names, figures it’s time to cash out and has put itself up
for auction. The Wall Street Journal, which broke the story, says it could
fetch more than a billion dollars.
Qatalyst Partners, the boutique firm run by rehabilitated technology banker
Frank Quattrone, which just guided 3PAR to its glorious $33-a-share buyout by
HP, is supposed to be shopping Go Daddy.
The paper says private equity firms are expected to bid for the company,
which currently has more than 43 million domains under ma... (more)
GovIT at Cloud Expo
June 23, 2009 - During this morning’s IAC breakfast, discussing
“Transparency, Collaboration and Web 2.0”, a panelist made a very
interesting point. While the US Federal Government’s use of Internet social
media services and cloud-based information-sharing applications is well
underway, albeit at the very earliest of stages (mainly due to significant
policy, privacy, security and simple “newness” issues), by far one of the
major risks lies with accountability.
Accountability in collaboration and information-sharing environments is
typically achieved to some d... (more)
The conversion rate of visitors to a website turning into buyers is an
extremely important part of a successful Internet marketing campaign. If
you’ve decided that you want to test a sales page for your product/service
here’s exactly how to do it.
The first thing you need to do is you really get inside their headspace. Walk
a mile in their shoes. What motivates them? What scares them? Then start
The headline is the first thing people will see and will only read on if
it’s of interest to them. Same as with a newspaper article. However, on the
Internet the headline... (more)