Internet Marketing

We asked Ian Lurie "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" Ian Lurie is chief internet marketing strategist at Portent Interactive. He is also the author of Conversation Marketing: Internet Marketing Strategies. Ian Lurie Blog Conversation Marketing Twitter portentint "Twitter is a vast-self answering community. It’s also the ultimate search engine." Ian Lurie's Marketing Prediction for 2010 Twitter is going to overtake Yahoo! and Bing for search market share. Yeah, you hear me: Search market share. As Twitter's user base grows, more and more folks go there to ask questions, and get answers. It's a vast, self-answering community. Search the community, find your answers. More and more users are figuring that out... (more)

Scott Brown to Win Senate Race by a Landslide

WordStream, Inc., a provider of keyword research tools for search engine marketing, has published the latest results of its social media polling data, which indicate State Senator Scott Brown will defeat State Attorney General Martha Coakley in the Massachusetts special election on January 19, 2010, to serve in the 41st Senate seat of the United States. Most polls for the Massachusetts US... (more)

Google Releases "Caffeine," SEO Inc.'s Page Speed Accelerator Helps Websites "Go Green"

CARLSBAD, CA -- (Marketwire) -- 02/08/10 -- Google's recent update to their search engine has established a new pecking order in search engine results pages. The latest version of Google search has been named "Caffeine," and represents a whole new era where the world's most powerful search engine aims to encourage the web to "Go Green." Just as the name implies, part of Caffeine's purpose... (more)

Local Business Listing Hijackings

If you do a search on “local business listing hijacking” you will find information related to situations in which a competitor hijacked another businesses local listing to their benefit. As of December 7, 2009, Smart Company wrote an article about hijacking prevention. In New Zealand a florist is facing 7 years for hijacking local listings of competitors. This is a real situation that can... (more)

Local Business Listings, Consumer Reviews, and PR

If your business is dependent upon the local consumer for revenue then you will need to start paying attention to your local business listing.  You, also, need to know that paying attention to your local business listing is not about one location.  There are over 60 different local listing websites and search engines in four different categories.  Most allow the local consumer to post th... (more)